Prudential Financial Becomes NHL's First Over Helmet Sponsor –
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NHL's Devils, Capitals, Predators to feature sponsor decal on helmet
All the NHL Helmet Ads Being Worn for 2020-21 – SportsLogos.Net News
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Maple Leafs debut ads on their helmets for the first time ever
Devils, Capitals, Predators 1st NHL teams to unveil ads on helmets
The 2022 Uni Watch NHL Season Preview - by Paul Lukas
NHL's New Helmet Ads Have Support of Younger, More Affluent Fans
NHL helmet sponsors offer stop-gap solution – and insights about the future
Flyers announce Tata Consultancy Services as helmet sponsorship – NBC Sports Philadelphia
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