Trading Card Company Arena Club Raises $10 Million
Live Sports: The Streaming Wars' Next Arena - WSJ
Global sports industry fan engagement initiatives 2021
Creating a better in-stadium fan experience
Fan Engagement Strategies for Sports Industry 2023, Bilue
Game Changers: How Sports Gambling Platforms Revolutionize Fan Engagement
With sports gambling legal, some are betting on a new kind of fan experience - Washington Post
College football attendance declines for seventh straight season to lowest average since 1981
Frontiers Physical Activity and Health Promotion in Esports and Gaming–Discussing Unique Opportunities for an Unprecedented Cultural Phenomenon
Fan Sentiment and Behavior as Sports Betting Becomes Legal
Beyond the Hype: Unpacking the Sports Betting Opportunity for Stakeholders
Trends in Sports Marketing - Snipp
Why States Were Unprepared for the Sports-Betting Onslaught - The New York Times