Google TV is integrating NFL Sunday Ticket ahead of the new season
Pro Sports' Dilemma: Ownership or Rich TV Rights Deals? – The Hollywood Reporter
and Google leading race for NFL Sunday Ticket, says report - SportsPro
Google wins NFL Sunday Ticket in latest signal of tech giants' hunger for live sports – GeekWire
Marketers Adjust to CTV's Rapid Growth and Manage New Side Effects - Viant Technology LLC
Google bundles NFL Sunday Ticket with WBD's Max and Verizon mobile plans - SportsPro
NFL Sunday Ticket is absurdly overpriced, illogically packaged, and pushes fans away from the league
TV Lands Sunday Ticket With Deal Between Google, NFL – NBC10 Philadelphia
Fox Sports Networks - Wikipedia
's NFL Sunday Ticket streaming deal gives it new ad inventory